Perfect Pricing Calculator

What you’ll learn in this course

  • Traditional business media, books and even some 'experts' lead us to believe that 50% product margin is "good" - but it may not be good for your business.

    In this course you'll learn how pricing affects margins, and how margins directly impact cash flow .

    Then, you can determine the margins that are best for your business, and that align with your goals and your personal tolerance for risk and taking on debt.

  • The Perfect Pricing Calculator was built so you can see your product margins for every product, in every channel, and for every customer. Allowing you to price your products confidently!

    Sarah will walk you through the simple steps for finding your perfect price.

  • You've probably got more than one product, and perhaps you want to look at multiple pricing scenarios?

    We make it easy to calculate the prefect price for an infinite number of products and in the last step of the course Sarah will show you how.

Maximize Your Profit Margins & Cash Flow with Perfectly Priced Products

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Meet your instructor

✳

Meet your instructor ✳

Sarah Delevan, The Good Food CFO

Sarah Delevan began her career in Food Business finances over 7 years ago, serving as a CFO consultant and coach to over 75 brands. In that time she developed her own financial philosophy that has helped countless founders gain control of their finances, improve their profitability, and grow financially sustainable businesses.

She is also the host of The Good Food CFO Podcast, where she challenges the “industry standards” championed by traditional business media, and breaks down the financial concepts that impact the bottom line of Good Food businesses across the country.

All of this real world experience has lead to the development of the free & low cost resources offered here at The Good Food CFO. These tools are designed to support you in gaining financial confidence and building a business on YOUR own terms.

Course FAQ

  • The Perfect Pricing Calculator is designed for Good Food Founders who want to see their product margins for every product, in every channel, and for every customer. Allowing them to price their products confidently!

  • Nope! The Perfect Pricing Calculator is an easy-to-use Google Sheets template that can also be downloaded to Microsoft Excel.

  • As an expert Excel & Google Sheet user, I can confidently say that you DO NOT need to be an expert to use this tool. The layout is simple, and there are no formulas or special skills needed to price your products perfectly.

  • Every business is different, and while I know this tool is easy to use, you may have questions specific to your business that you want to ask. CFO Office Hours are a great place to do just that! With a Monthly Pass you get access to one-on-one coaching in a small group setting (5ppl or less).

    Learn more about CFO Office Hours