The Good Food CFO podcast
Building Financial Confidence. Redefining Equitability.
Leading the good food Revolution.
Challenging the
status quo of
Food business media
Providing insight into how we create a better food industry
Highlighting the people that are moving the
good food revolution forward
New Episodes weekly
Episode 105 :: The Rise and Fall of Foxtrot: Lessons on Funding, Expansion and Cash Management
In this episode, Sarah and Chelsea delve into the story of Foxtrot - the convenience store delivery business that soared with ambition but faced the stark reality of rapid expansion. Founded in 2015, Foxtrot's initial success was noteworthy, but the journey from a single retail location to seven, plus the leap into the Dallas market, provides a cautionary tale about the perils of scaling up too fast.