The Good Food CFO Podcast
Food Industry Finances are unique, and no one understands them better than The Good Food CFO.
New Episodes Weekly
Episode 86 :: Pulling Out of Retail
Traditional business media celebrates big revenue, new accounts, and most of all growth and scale. Cutting revenue in the short term, letting go of accounts and scaling back are the exact opposite of that. So of course right-sizing your business can make you feel bad, and like you’re moving in the wrong direction.
We need to look at the benefits of doing things differently, the benefits of doing what is right for YOUR business, rather than what is generally celebrated in the public eye without context.
In this episode, Sarah shares the reasons behind right-sizing and pulling out of retail, and we hear from 2 founders that chose to right-size, and their reasons behind the move. Sarah also discusses how right-sizing can impact your bottom line in a positive way, and gives us an update on our founders’ stories.
Episode 80 :: We Need to Talk About Money
We are kicking off Season 8 of the podcast with a run down of the changes that are happening this season. You’ll meet our show producer, Chelsea Stier, as she and Sarah share all that we have in store for you.
Then, you’ll hear the conversation that has been on Sarah’s mind since August. It all started on a birthday road trip, while overhearing many frank conversations about money. Sarah asks the questions that came up for her after noticing an interesting pattern.
Episode 78 :: Planning for You Most Profitable Q4 Yet!
Q4 and the Holiday season bring with them HUGE opportunities for sales and top line revenue. But without the proper planning, sales don’t always translate to profits. Q4 planning includes having a strategy for not only your sales, but also production, labor and shipping! In this episode, Sarah is taking the stress out of creating your Q4 plan! And she’s offering up all the free and low cost resources available to make it even easier.
Episode 75 :: The True Cost of Food
In this episode, we’ve invited individuals from throughout the food industry for a discussion about the true cost of food. Sarah is joined by food industry members from up and down the supply chain as they start to crack open the layers and consider all of the costs (financial and otherwise) that create the food system that we work within today, and discuss the changes that could benefit producers and consumers.
Episode 70 :: Three Checks for Profitability
In this episode of The Good Food CFO Podcast, Sarah is sharing her process for getting clear on the current state of your business, and how she uses a 3 point Profitability Checklist to determine your path forward to financial sustainability and profitability.
Episode 59 :: Answering Listener Questions
In this episode, Sarah is going through the inbox and answering listener questions related to goal setting for the year ahead, forecasting for a business that isn’t IN business yet, and budgeting for trade spend with sustainable profitable growth in mind.
Episode 58 :: Demystifying Sales Projections & Annual Planning with Felice Thorpe
Having a Financial Forecast is like having a road map for your business. The more robust that forecast is, the more confident you can be that you are headed in the right direction. But many Food Founders don’t complete the process due the uncertainty around sales projections and promotional planning.
In this episode, Sarah welcomes back Felice Thorpe as they discuss forecasting, and introduce the brand new Annual Planning Workshop they have created to help founders simplify the financial forecasting process.
How Food Industry Profit Margins Affect Cash Flow
Most food businesses fail because they run out of cash. The secret to avoiding that fate is having the right product margins. In this episode, Sarah is demystifying margins and sharing how to improve the cash flow and financial success of your good food business.
Episode 55 :: Breaking Down Cash vs Accrual Accounting with Danielle Hayden
There has been a lot of talk recently about the “need” to implement accrual accounting instead of cash accounting if you are, or plan to be, seeking investment for your Good Food Business.
In this episode, Sarah is joined by Danielle Hayden, Founder and CEO of Kickstart Accounting. Sarah and Danielle are breaking down cash and accrual accounting, and why the method you choose matters to your business.