Episode 107 :: Real Talk with Peter Gialantzis from Pod Foods: The Boomerang Effect of Transparent Distribution
The high costs of transportation and complexities of working with larger distributors(Video + closed caption available on YouTube)Navigating the distribution
maze is no small feat
for emerging brands.
Join us in peeling back the layers of this complex process, examining the limitations when partnering with large distributors and the dire need for alternatives.
In this episode, Sarah is joined by Peter Gialantzis, CMO of Pod Foods, as they explore the difficulties that emerging food brands face in national distribution. Peter is a 25-year veteran of the Grocery industry, with senior leadership roles at Whole Foods Market, Lucky’s Market, and KeHE Distributors prior to joining Pod Foods. His passion for food has led him to dedicate his career to opening accessibility to good, healthy foods to as many markets as possible.
Sarah and Peter discuss the high transportation costs and the challenges of collaborating with large distributors. Emphasizing the need for a growth plan that matches a brand's financial resources, the conversation also introduces Pod Foods, which aims to address these issues by offering a secondary distribution option for innovative emerging brands. They also discuss the need for cost certainty and transparency to facilitate a smoother distribution process, underscoring the importance of a distribution model that supports the unique needs of growing brands for sustainable market success.
You’ll hear:
Insight into the high costs of transportation and complexities of working with larger distributors
Why there are limitations to working with larger distributors for smaller brands
The importance of cost certainty and transparency in the distribution process
Difficulties faced by emerging brands in the food industry
How a tailored distribution model can meet the specific needs of emerging and smaller brands
And more!
Bonus Clips from this episode:
Food Industry Veteran Talks About Distributor Priorities
Deductions Hurt, Especially Spoilage
connect with Peter!
Website: Pod Foods
LinkedIn: Peter Gialantzis
From our News Segment:
Tony’s Chocolonely Secures Deal with Howard Schultz
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