The Good Food CFO Podcast
Food Industry Finances are unique, and no one understands them better than The Good Food CFO.
New Episodes Weekly
Episode 70 :: Three Checks for Profitability
In this episode of The Good Food CFO Podcast, Sarah is sharing her process for getting clear on the current state of your business, and how she uses a 3 point Profitability Checklist to determine your path forward to financial sustainability and profitability.
Episode 69 :: Networking with Intention with Felice Thorpe
Networking is so important for personal and professional success, but you told us that it can feel scary, uncomfortable, too salesy, and aimless.
In our first ever live recording of The Good Food CFO Podcast, Sarah is joined by Felice Thorpe, and our Good Food CFO+ community members, to break down all the hang ups we have around networking, and how with a little preparation and clear intentions, you can make networking work for you. You can’t build a business alone, and it’s way more fun when you have a supportive network!
Episode 68 :: Disrupting Grocery with Vincent Finazzo
What started as a way to sell some extra pumpkins out of a garage, Vincent Finazzo has turned Riverwards Produce Market into a community staple that is creating a better experience for his shoppers, his team, and the food industry at large.
In this episode, Vincent joins Sarah to discuss the decisions he’s made along the way as he grew Riverwards into what is now two locations with over 75 employees.
Episode 67 :: The Cost of Doing Business with Tyler Dawley
In this episode, Sarah is joined by Tyler Dawley of Big Bluff Ranch, to discuss all that he’s learned about running a commercial ranch over the years, and how he envisions the future of agriculture at large.
Episode 66 :: Standing Your Ground with Gwen Richardson
In this episode, Sarah welcomes Gwen Richardson to the podcast. Gwen is the Sales Director at Repurpose, a leading retail brand of sustainable disposable tableware, garbage bags and soft paper for the home. She cut her teeth in CPG with almost 10 years in the craft beer industry in Boston and the Bay Area before moving to Los Angeles and putting more focus into sustainability with her role at Repurpose.
Having held every outward facing sales position at Repurpose, from entry level sales manager to now Sales Director, Gwen’s experience growing through retail and negotiating with distributors has taught her so much. And now she wants to share those lessons with as many Founders as she can.
Episode 65 :: Efficient Steps to Scaling Production with Charlotte Walter
In this episode, Sarah is joined by Charlotte Walter, Chocolatier and Founder of Charlotte Truffles, a chocolate shop celebrating the diversity of our community through chocolate. With her unique background and experience, Charlotte was able to successfully expand her unique offerings and her team. She is sharing her process to formalize and expand production, either internally or with a co-packer.
Episode 64 :: Laying Foundations for Long-Term Success with Martha Bourlakas & Ashley Sutterfield
Martha Bourlakas launched Storied Goods, a celebration business that creates infused Sugar Cubes for cocktails, coffee, and tea, in 2018. However, Martha considers 2022 the true start of her business. 2022 was the year Martha focused on foundational internal goals like identifying and onboarding a co-packer, transitioning accounting software and bookkeeping firms, setting up invoicing and sales systems and negotiating the rates she needed to succeed long term.
In this episode, Sarah is joined by Martha, and welcomes back Ashley Sutterfield, founder of Sage. Together they are walking through the ways they worked together to prepare for the growth of Storied Goods, and how that work changed Martha’s mindset about business.
Episode 63 :: Contracts, Communication & Reclaiming Your Agency with Modest Coffee
Jenni Trilik and Marcus Contaldo, Founders of Modest Coffee shared their costly experience with a national distributor on their blog that caught the eye of the good food industry, its supporters, and many more. In response to their story, more than 4,000 individuals answered the call to purchase and/or donate a case of coffee to keep the business alive.
In this episode, Jenni and Marcus join Sarah to share their story as well as the lessons learned and how Modest Coffee is moving forward.
Episode 62 :: Creating Wealth for Businesses and Communities with Jackie Chan
Have you been looking for a way to access funding for your business that doesn’t include giving up your equity, doesn’t involve traditional bank loans, and doesn’t come with huge interest rates?
In this episode, Sarah is joined by Jackie Chan, COO and Co-Founder of SMBX - the Small Business Bond™ marketplace that connects qualified U.S. small and medium businesses with people in their communities who want to invest in them. Together they are discussing how the SMBX business model is disrupting traditional funding methods for Good Food Businesses.
Episode 61 :: Navigating B2B E-Commerce with Brady DeLong
Have you been considering opening a B2B E-Commerce channel in your Food Business? Have you already joined a platform like Faire or Mable, and are still trying to figure it out?
In this episode, Sarah welcomes Brady DeLong back to the podcast. Brady is an 8-year Sales and Operations veteran of the CPG industry, spending the first chapter on the Food & Bev side, he’s now working in the Health, Beauty, and Wellness arena. He has grown brands through DTC, DSD, traditional distribution, food service, retail, and B2B e-commerce - a relatively new channel that he utilized to exponentially grow sales after experiencing constraints in traditional distribution channels.
You will walk away from this episode with everything you need to know to get started with B2B E-Commerce.
Thank you to our BABOYOT Members